For us in Berkeley, the historic campaign to pass Measure D (the soda tax) ended on Nov. 4, 2014, when over 76% of Berkeley overwhelmingly voted yes. Yet the campaign has not ended for Big Soda. Having spent over $2 million (almost $50 per voter!) during the campaign, Big Soda has embarked on a campaign […]
Robert Reich
Posted inOpinion
Op-ed: Robert Reich: ‘If a soda tax can’t pass in the most progressive city in America, it can’t pass anywhere’
I was phoned the other night in middle of dinner by an earnest young man named Spencer, who said he was doing a survey. Rather than hang up I agreed to answer his questions. He asked me if I knew a soda tax would be on the ballot in Berkeley in November. When I said […]